Pono Media•
on October 12th, 2009•
While researching for Hawaii Tech 5.0, our team discovered a void — so we filled it. Hawaii Traditions: Traditions, Values, and Culture…Hawaii Style acknowledges everything good about the local culture of Hawaii. Hawaii’s host culture will always be the traditions and values provided by the Hawaiian people. But today, the local culture is a medley of the traditions, values, and culture shared from the Chinese, Japanese, Filipinos, Portuguese, Samoan, Caucasian, and other migrants to the isles. But, like our readers, practitioners of Hawaii’s traditions, values, and culture span the global; and we seek to acknowledge them as well.
It seems ironic that an internet marketing startup, using social media to build communities would take nearly 90-days since establishment to officially launch their website. But, like most founders of startups, we build our passions and dreams in our spare time.
I am proud to officially announce my startup, social media marketing company: Pono Media. The entrepreneurial embers have been burning within me for decades, but it wasn’t until I began working for Guy Kawasaki that I found the right waters of life to paddle my entrepreneurial canoe. The ride has been complete with high tides and low tides; with smooth sailing and stormy weathers; yet through all of this learning experience my passion for marketing, social media, and building communities only burned even stronger. And, startups cannot survive on passion alone; lessons turned into learning and growing and through application of my newly found knowledge have I gained insight and wisdom. But, my personal philosophy is to always be learning, never cease to grow, and acknowledge my network, my community.
Web Properties
Consistent in being an unconventional startup, I launched (2) web properties before officially launching Pono Media. The first was launched at the stroke of midnight on January 1, 2009 to coincide with the start of the new year and Hawaii’s celebration of 50 years of Statehood.
- Hawaii Tech 5.0 is a history of research, science, and technology development in Hawaii’s emerging innovative industries.
Hawaii’s culture has evolved into a medley of traditions and values of migrant cultures. Pono Media’s second web property was launched on February 14, 2009 to honor Hawaii’s past, report on the present, and reach out to bridge those practicing the culture globally.
I am currently working on other web properties for the Pono Media portfolio, so be sure to subscribe to our blog to learn of the official launch.
Building Communities through Social Media
Social media is a mashup of traditional print, television, radio and film; with word-of-mouth, water cooler fodder, stoop chatter, coconut wireless, and tin cans on a string that can be delivered in a heartbeat using innovative technology. In a coconut shell, social media is communication. And, we’ve learned that effective communication involves keen listening, and keen listening will create action.
Your listeners, your action takers are your communities. Pono Media builds communities through social media.
Past, Present, Future
I have lived a fortunate life. The value is in the people that I’ve met throughout the years that cared enough to provide me with the tools and skill set to be successful both personally and professionally.
I am proud to serve as the Chief Evangelist for Alltop. The success of Alltop is of high priority, however my committment and relationship with Guy, Will, and Kathryn is priceless.
Pono Media is looking forward to working with other individuals and organizations wanting to participate in the conversation. Remember, the conversation about you and your passions are already happening – don’t hesitate, contact us today, and join the conversation!
