Disclosure: I am the Chief Evangelist for Alltop
For those of you familiar with social media and Alltop, you’re probably wondering how or why MyAlltop can be considered a social media tool. The answer is simple, regardless of your role in the social networking world, but especially if you’re an organization considering or executing a social media marketing plan you should be — reading more.
First, take a minute and twenty-one seconds to watch the Alltop tutorial video put together by Atelier Transfert — it’s Alltop in coconut shell. (Note: You may recognize the voice as co-author of Trust Agents, Julien Smith).
Second, scan through our more than 650 alltopics via keyword search, by category or alphabetically and identify the ones that are relevant to your niche, products, and services. To get you started I’ve listed a few alltopics to get you started:
Many factors are considered in the order of the sites on each alltopic page, however it is important that you or a member of your organization set aside some time to explore the different sites before selecting your MyAlltop choices.
Once you’ve sorted through and identified the sites whose news are most beneficial to you and your organization, follow the steps to set-up your customized MyAlltop account.
What are the benefits of having a customized MyAlltop page for your organization?
- Staying abreast on the top news relevant to your organization.
- Providing your clients with insight into your organizations’ thought process.
- Share relevant content through your different social networking sites.
Take a look at MyAlltop page which is a collection of news sites that reflect my personal and professional interests. I also scan the headlines of the alltopics listed above as well as Hawaii, KGMB9, Lifehacks, and more.
Here are more examples of MyAlltop pages:
MyAlltop also received a recent upgrade making reading RSS feeds via an iPhone much easier. If you’re not reading what’s going on in your industry, your competitors are — so don’t delay.
Tools & Training•
on May 27th, 2009•
In June of 2007 I read a news article in the Honolulu Advertiser about Ryan Ozawa livestreaming via his Palm Treo 700p. I became intrigued and began researching on the internet to learn more about this new technology that allowed anyone to create their own live show. One click led to the next and eventually I happened upon Twitter. According to Tweetdeck my registration date for Twitter is July 25, 2007.
Back then, there was no search feature on Twitter and the suggested users list was very small. I eventually found Ryan and went through the list of people that he followed and in turn followed everyone that either indicated they were from Hawaii or could possibly be from Hawaii. One of those people that didn’t list being from Hawaii (in fact he still lists his location as United but has now moved from 2B to 3B), but sounded like he could be from here was Guy Kawasaki. According to Tweetdeck, Guy joined Twitter on August 25, 2007.
In early October 2007 Guy had tweeted (posted to Twitter) that he was in Hawaii, and that he would be speaking at the S.T.E.M. Leadership Conference at the local community college. I had not met anyone from Twitter (Tweet ups were not yet born) and thought this was a great opportunity to meet someone that I followed.
I sent Guy a direct message to ask if I could attend, and he replied, “I think so, if not tell them you’re my bodyguard.”
I attended without having to flex any Samoan muscles and sat in the back row. By the end of Guy’s speech, I was ready to start something — I didn’t know exactly what, but he had added fuel to the fire that burned with in me and I was ready to dance in the aisles and scream choo hooo!
Before he left, I introduced myself and took a quick photo; our Lieutenant Governor was waiting behind me to also speak to Guy. As I walked towards the elevator I thought, “Wow, Guy must be important for the Lt. Governor to be here and waiting in line to speak to him.”
Fast forward to February 2008 (there’s more to the story, and those who have heard it will say that I’m leaving out the best parts, however it’s better to hear the rest of the story in person, like say a speaking gig!) and Guy, Will, and Kathryn (Two guys and a gal in a garage, otherwise known as Nononina, Inc.) launch Alltop.
I noticed Guy tweet that he needed help and I offered. I helped with the first project, and then offered again. I completed that task and offered once more. I noticed a pattern, and then began taking the initiative to complete tasks before being asked. By volunteering my help, listening and following directions, being open to learning and growing — I created my own opportunity to become a part of the Alltop team.
By following this same pattern I have created many opportunities for myself:
To understand all of this a bit more, prior to creating my own opportunity with Guy, I was the Property Manager for one of Hawaii’s most notorious public housing projects.
Volunteering, listening, being open-minded, and the willingness to grind it out has allowed me to create my own opportunities. But, I want to learn about how you. What’s your approach? How do you create opportunities for yourself?
Photo credit: Kenneth Yeung — TheLetterTwo.com
The So Much More Hawaii website officially launched early this morning signifying the much anticipated, first ever social media tour sponsored by the Hawaii Tourism Authority. There has already been a lot of buzz in the local blogosphere and on Twitter. Some are skeptical, many are anxious, but one thing I know for sure — the Hawaii Tourism Authority is poised to becoming a leader in the social media world.
Organized by Cilantro Media, its founding partner Christine Lu has a proven, successful track record in the social media sphere. She was named “20 Most Influential Individuals in Los Angeles” by NowPublic based on her influence and “publicness” in online visibility, presence on user generated content and social networking sites, interactivity and accessibility, and presence on microblogging platforms. She shared the impressive list with the CEO of Mahalo, Jason Calacanis; notorious gossiper Perez Hilton, and the Queen of Spain Erin Kotecki Vest to name a few.
In November 2008 she co-organized the China 2.0 tour, similar to the So Much More Hawaii, but on a much larger scale. And, even larger than the China 2.0 tour, Christine’s company, Cilantro Media is a partner in the upcoming Geeks on A Plane.
Over the next week, I will be blogging about my role in the So Much More Hawaii Tour; the role of Alltop and Pono Media; and of course highlighting so much more about Hawaii.
